June 22-25, 2026 | Cannes, France

June 22-25, 2026 | Cannes, France

Semrush Villa

The brand visibility vantage
point at Cannes Lions

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An invite-only space for leaders navigating the new era of brand visibility

Most of Cannes is focused on reach. The Semrush Villa is focused on brand visibility.

As AI search reshapes how customers discover brands, visibility is becoming more than a marketing metric — it’s a business KPI.

Explore the strategies defining brand visibility in the age of AI search, outplay competitors, and understand where your brand really stands.

The view’s spectacular. Make your brand outlook the same.

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At the Villa, you’ll get:

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A live view of your brand’s visibility

across AI search, social, and search engines

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Early access

to the AI Visibility Index Report

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Conversations with leaders

shaping the future of discovery

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Private lunches,

courtside interviews, dinners, and roundtables

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A pool, a tennis court,

and just enough rosé to keep you entertained

Four days of visibility conversations,
insights, and executive connections

Monday,
22 June

Contrarian Takes on AI Search

Poolside conversations and drinks to start the week right.

Hosted by:

Rita Cidre (Semrush)

Featuring:

Mirjam Schuele (Karl Lagerfeld)

Maxime Guernion (Havas)

Kevin Indig (Growth Advisor)

Chris Long (Nectiv)

12:30–14:00

Reserve a spot

First Night Connections

Drinks, dinner, and curated networking designed to cut through small talk.

Hosted by:

Semrush

Featuring:

Andrew Tindall (System1)

18:30–21:00

Reserve a spot

Tuesday,
23 June

The AI Visibility Playbook presentation

A closed-door session with the thought leaders writing the CMO playbook for getting your brand recommended, not just found, in the age of AI search.

Hosted by:

Rita Cidre (Semrush)

Leigh McKenzie (Semrush)

Featuring:

Kevin Indig (Growth Advisor)

Crystal Carter (Wix)

Patrick Brown (Adobe)

09:00–11:30

Reserve a spot

Brands Winning the AI Search Rally

An executive lunch unpacking the brands leading visibility in AI search.

Hosted by:

Seb Joseph (Digiday)

Featuring:

Andrew Warden (Semrush/Adobe)

Paolo Provinciali (LinkedIn)

Renata Spackova (Havas)

12:30–14:00

Reserve a spot

Found or Forgotten?

Exclusive courtside conversations with CMOs on AI search and why brand visibility has become a boardroom priority.

Hosted by:

Gordon Young (The Drum)

Featuring:

Mirjam Schuele (Karl Lagerfeld)

Mike King (iPullRank)

Ian Macfarlane (Digitas/H&M)

Adam Justis (Adobe)

18:30–21:00

Reserve a spot

Wednesday,
24 June

Fortune x Semrush Poolside Breakfast Panel: AI as Gatekeeper and the New Rules of Brand Visibility

An editorially led Fortune x Semrush conversation hosted by Kamal Ahmed, Executive Editorial Director, UK & Europe at Fortune, exploring what happens when AI becomes your most important customer as LLMs increasingly decide which brands humans consider.

Hosted by:

Kamal Ahmed (Fortune)

Featuring:

Andrew Warden (Semrush/Adobe)

Adam Collins (Reddit)

More to be announced

09:00–11:30

Reserve a spot

AI Visibility Index — Exclusive Preview Lunch

Exclusive early access to the AI Visibility Index Report before public release.

Hosted by:

Leigh McKenzie (Semrush)

Featuring:

Eli Schwartz (Growth Advisor and SEO Strategic Consultant)

Eli Goodman (Semrush/Datos)

12:30–14:00

Reserve a spot

sticker WSJ x Adobe x Semrush: The CMO Agenda — Growth, Trust, and Leadership in the AI Era

In this WSJ-hosted conversation, senior marketing leaders will discuss how CMOs are rethinking where and how brands show up, how visibility is measured, and what it takes to remain trusted, relevant, and recommended across both human and AI-led discovery. Cocktails and informal networking to follow.

Hosted by:

Maryam Banikarim (WSJ CMO Council)

Hosted by:

Andrew Warden (Semrush/Adobe)

Rachel Thornton (Adobe)

16:30–17:00

Join the waitlist

CMO Dinner

An invitation only dinner for senior marketing leaders during Cannes Lions.

Hosted by:

Andrew Warden (Semrush/Adobe)

18:30–22:00

Reserve a spot

Thursday,
25 June

How Brands Win When Discovery Fragments

A moderated lunchtime conversation on how leading brands are turning search demand, behavioural data, and AI visibility signals into infrastructure their teams can actually build on.

Hosted by:

Eli Goodman (Semrush/Datos)

Featuring:

Ashley Penn (Adobe)

Reema R. Sanghvi (Accenture)

12:30–14:00

Reserve a spot

CMOs: When Measurement Is Broken in the AI Search Era, What Do You Focus On? Zero Click, AI Search & Clickstream (Webinar)

This webinar examines the seismic shift underway in search and what it means for modern marketing leaders.

Hosted by:

Brendan Hufford (Growth Sprints)

Featuring:

Mike King (iPullRank)

More to be announced

17:00–18:00

Reserve a spot

Hear from the top voices
in brand visibility

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Crystal Carter

Head of AI Search & SEO
Communications @ Wix

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Andrew Warden

CMO @ Semrush /
VP Marketing @ Adobe

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Mirjam Schuele

SVP Marketing @ Karl Lagerfeld

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Andrew Tindall

Chief Growth Officer @ System1

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Rachel Thornton

CMO @ Adobe Enterprise

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Adam Collins

Chief Communications Officer @ Reddit

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Mike King

Founder @ iPullRank

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Gordon Young

Co-Founder and Editor-in-Chief @ The Drum

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Ian Macfarlane

Head of SEO @ Digitas & H&M

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Renata Spackova

COO @ Havas

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Paolo Provinciali

VP of Marketing Growth, Performance, and Operations @ LinkedIn

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Ashley Penn

Senior Director, Digital Marketing @ Adobe

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Leigh McKenzie

Director of Online Visibility @ Semrush

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Maxime Guernion

Head of SEO @ Havas

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Patrick Brown

SVP Marketing @ Adobe

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Seb Joseph

Executive Editor of News @ Digiday

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Kevin Indig

Growth Advisor

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Rita Cidre

Head of Customer Education @ Semrush

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Brendan Hufford

Head of Marketing @ Growth Sprints

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Kamal Ahmed

Executive Editorial Director, UK & Europe @ Fortune

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Reema R. Sanghvi

Global Lead, Emerging Ecosystem Partners @ Accenture

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Eli Schwartz

Growth Advisor & SEO Strategic Consultant

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Lily Ray

Founder @ Algorythmic

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Chris Long

Co-Founder @ Nectiv

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Eli Goodman

VP Product Sales @ Semrush

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Aleyda Solis

Founder & SEO Consultant @ Orainti

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Maryam Banikarim

WSJ CMO @ Council

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Adam Justis

VP, Solution Marketing & Evangelism @ Adobe

Global brands at our Villa:

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Our media partners:

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Reach gets attention. Visibility gets found.

Discovery no longer happens in one place. Your customers are finding brands across AI platforms, social channels, search engines, and communities.

The brands winning today don’t just spend more. They’re easier to find.

At the Semrush Villa, you’ll see where your brand stands — before everyone else does.

Join us at Cannes Lions

FAQ

For general questions before or during the festival, please reach out to the Semrush team: CannesVilla@Semrush.com

We’d love to meet you. You can request a meeting with our Sales team during Cannes Lions through the request a meeting option on this page or contact us directly at CannesVilla@Semrush.com

You can meet the Semrush team at the Semrush Villa throughout Cannes Lions week for curated conversations, networking, content sessions, and private meetings.

The Semrush Villa is located just minutes from the Croisette and Palais des Festivals. Registered guests will receive the full address and arrival details via email ahead of the event.

Yes. Complimentary Semrush shuttles will operate from Monday through Thursday between the Croisette and the Semrush Villa. Pick-up is located near Hôtel Barrière Le Majestic, and the journey takes approximately 10 minutes depending on traffic. Look for Semrush-branded vehicles and onsite staff members in Semrush apparel who will assist guests with boarding and check-in.

Monday: — 11:30 AM – 9:30 PM
Tuesday: — 8:00 AM – 10:00 PM
Wednesday: — 7:30 AM – 9:30 PM
Thursday: — 11:30 AM – 9:30 PM

Yes. Access to the Semrush Villa is by approved registration only due to limited capacity across sessions and events.

Plus-ones may be permitted for select events, depending on capacity. Please contact our team in advance if you'd like to request an additional guest.

If your plans change, please cancel luma registration for the selected session or by contacting our team.

No, you do not need a Cannes Lions festival badge to attend the Semrush Villa. Access is by registration only — simply request an invite through this page.

There will be drinks available and food as communicated for the separate sessions.

Yes, the venue is fully accessible.

For press opportunities, interview requests, or media partnerships, please contact: PR@semrush.com