How to Become an SEO Freelancer (What It Takes + Key Tips)
Learn what an SEO freelancer does, how to get clients, and the skills and tools you need to be successful.
Semrush Blog | SEO, SEM, AI Search, & Content Strategy
How to Write SEO Headlines That Rank (+ 9 Powerful Templates)
Get tips, tools, and templates to write better SEO headlines. Optimize your titles and drive more traffic.
SEO Forecasting: What Is It & Why Does It Matter?
SEO forecasting is when you predict future rankings, search traffic, and value from your SEO efforts.
The Beginner’s Guide to Social Media Advertising in 2024
Everything you need to get started with social media advertising. Learn to create campaigns that drive results.
8 Top Client Management Software & How to Choose One
Explore the best CRM options to manage sales, marketing, and customer service for your business type.
Crawlability & Indexability: What They Are & How They Affect SEO
Crawlability refers to a search engine‘s ability to access web content and index it for ranking in search results.
Editors' Choice
What Are Backlinks in SEO & How Do I Get Them?
Backlinks are links pointing to your website from other sites and can improve your website’s visibility.
13 Free SEO Tools to Boost Rankings & Traffic
The best free SEO tools include Keyword Magic Tool, Position Tracking, and Ubersuggest.
Link Building for SEO: A Guide to the Basics
Link building can give you the SEO edge you need to get more Google traffic. Here‘s your quick-start guide.
What is competitive analysis? How to do one (+ template)
Competitive analysis is the process of analyzing competitors’ products, marketing, and AI visibility to improve your strategy.
SEO
What is competitive analysis? How to do one (+ template)
Competitive analysis is the process of analyzing competitors’ products, marketing, and AI visibility to improve your strategy.
How to do keyword research in 2026 (6 ways + framework)
Learn 6 ways to do keyword research to find relevant terms you can use on your site to grow visibility.
Marketing
Google Analytics for beginners: the complete GA4 guide
A practical Google Analytics for beginners guide: how to set up GA4, link Search Console and Google Ads, and turn each report into a marketing decision.
How to track ChatGPT traffic for you and for competitors
Learn how to track ChatGPT traffic, benchmark against competitors, and connect AI visits to visibility signals.
Boost your digital marketing efforts
News & Research
10 Small Business Trends for 2025
Learn the top small business trends for 2025 to stay ahead of the competition and keep employees happy.
Which Companies Spend the Most on Digital Advertising? [Study]
Learn what companies spend the most on advertising across 12 separate industries—and how you can gather competitive ad intel for your own niche.
Average CPM for Display Ads: Benchmarks by Industry [Study]
If you‘re looking for CPM benchmarks for digital ads in your industry, this study is for you.
Advertising Trends: The Most Popular Types of Digital Ads [Study]
By partnering with AdClarity, we’ve investigated ad types, ad channels and ad spend so you can plan and strategize with the kind of competitive edge that other players don’t have in your industry.
Top YouTube Searches
We‘ve compiled the top YouTube searches of 2022. Get the YouTube search insights you‘re looking for.