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10 Best PR Tools for Outreach, Distribution & Monitoring
The best PR tools include Semrush‘s AI PR Toolkit, PitchFriendly, GlobeNewswire, and Media Monitoring.
General Marketing
Whether you‘re new to marketing or a seasoned pro, our General Marketing category offers tips, tools, and expert advice to boost your marketing efforts. Learn from top experts and enhance your marketing skills.
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How to measure brand awareness: 9 methods that matter
Measure brand awareness online by tracking brand mentions, monitoring AI search visibility, and more.
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20 marketing KPIs to track & improve in 2026
Discover some of the most important marketing KPIs like AI visibility, backlinks, and conversion rate.
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Top 10 Marketing Conferences to Attend in 2026
Discover the top 10 marketing conferences to attend in 2026, including dates, prices, and what makes each event worth your time.
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9 Ultimate Growth Hacking Strategies + Examples
Learn from nine successful brands and use these growth hacking strategies to help your business thrive.
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A Beginner’s Guide to RFPs in Marketing
Learn what a request for proposal (RFP) in marketing is and how to find the best agency for your business.
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CRM Marketing: Definition, Tips, and Top Tools
Customer relationship management isn’t just for salespeople. Learn why it’s vital for marketing too.
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How to Create a Customer Profile (+ Free Templates)
A customer profile template helps you target your ideal customers. Learn more and download our customizable templates.
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Business Metrics: What They Are & 20 You Should Track
Business metrics are critical to your company’s health. Learn what they are and which matter most for your business.
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12 Marketing Tactics: Definition, Examples, & Choosing Your Own
A successful strategy relies on the right marketing tactics. Inspire your own with 12 examples and three steps.