Top Finance Websites in Kenya

Key Insights on Top Finance Websites in Kenya on June 2026

As of June 2026, kra.go.ke leads Finance in Kenya with 4.97M monthly visits. Its audience skews desktop-first (88.2% desktop / 88.2% mobile), and traffic is up month over month 60.05% and up year over year 39.05%. deriv.com holds second with 2.16M visits and a desktop-leaning mix (72.37% desktop / 27.63% mobile), while yahoo.com ranks third with 1.76M visits.

Across the leaders, economictimes.com is the most mobile-first (98.45% of visits), whereas fpmarkets.com is the most desktop-reliant (100%). Momentum favors vtmarkets.com in the latest month (2,158.37%), while stima-sacco.com shows the steepest pullback.

Acquisition patterns also differ: kra.go.ke is driven primarily by search, kra.go.ke by direct, and kra.go.ke by referral; overall, 92 of the top 100 sites are direct-led, 5 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.