Top Military Websites in the United Kingdom

Name: Top websites in United Kingdom (Military)
Creator: Semrush
License: https://snapshopfast.top/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Military Websites in the United Kingdom, Updated June 2026

June 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

mod.gov.uk

476.55K

19.99%95.24K

80.01%381.31K

↑13.77%

↑61.27%

Direct

defencediscountservice.co.uk

172.87K

24.28%41.97K

75.72%130.9K

↑9.2%

↓0.25%

Direct

ssafa.org.uk

129.97K

16.27%21.15K

83.73%108.82K

↑94.74%

↑83.15%

Direct

airtattoo.com

119.36K

12.46%14.87K

87.54%104.49K

↓50.64%

↑139.31%

Direct

goarmy.co.uk

110.29K

22.28%24.58K

77.72%85.72K

↑15.7%

↑50.45%

Direct

nato.int

101.67K

58.33%59.3K

41.67%42.37K

↓1.43%

↓17.44%

Direct

va.gov

88.88K

53.37%47.43K

46.63%41.45K

↑12.44%

↓5.42%

Direct

armedforcesday.org.uk

86.25K

27.43%23.66K

72.57%62.59K

↑949.95%

↓11.36%

Search

uktactical.com

76.71K

24.5%18.79K

75.5%57.92K

↑35.89%

↑134.99%

Direct

military.com

66.33K

57.85%38.37K

42.15%27.96K

↑8.77%

↓2.72%

Direct

af.mil

57.02K

68.82%39.24K

31.18%17.78K

↑14.76%

↓10.12%

Search

militarymart.co.uk

54.26K

16.89%9.16K

83.11%45.09K

↓11.25%

↑42.79%

Direct

nam.ac.uk

53.37K

54.51%29.09K

45.49%24.28K

↓19.69%

↓25.26%

Direct

defensenews.com

49.83K

25.15%12.53K

74.85%37.3K

↓5.22%

↓33.25%

Direct

veteransfoundation.org.uk

49.11K

0.46%227

99.54%48.88K

↑8.26%

↑122.21%

Direct

arrse.co.uk

48.81K

68.32%33.35K

31.68%15.46K

↓24.66%

↓67.16%

Search

surplusandoutdoors.com

47.77K

25.43%12.15K

74.57%35.62K

↑14.36%

↑38.1%

Direct

forces.net

39.13K

-

100%39.13K

↓34.33%

↓31.79%

Direct

changing-guard.com

36.92K

20.43%7.55K

79.57%29.38K

↓3.97%

↑59.87%

Direct

regimentalshop.com

36.17K

10.21%3.69K

89.79%32.48K

↑76.01%

↑91.48%

Direct

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Key Insights on Top Military Websites in the United Kingdom on June 2026

As of June 2026, mod.gov.uk leads Military in the United Kingdom with 476.55K monthly visits. Its audience skews mobile-first (19.99% desktop / 19.99% mobile), and traffic is up month over month 13.77% and up year over year 61.27%. defencediscountservice.co.uk holds second with 172.87K visits and a mobile-leaning mix (24.28% desktop / 75.72% mobile), while ssafa.org.uk ranks third with 129.97K visits.

Across the leaders, forces.net is the most mobile-first (100% of visits), whereas mil.gov.ua is the most desktop-reliant (100%). Momentum favors balistyka.ua in the latest month (2,800%), while usni.org shows the steepest pullback.

Acquisition patterns also differ: mod.gov.uk is driven primarily by search, mod.gov.uk by direct, and mod.gov.uk by referral; overall, 89 of the top 100 sites are direct-led, 11 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Military Websites in the United Kingdom