Top Beauty & Cosmetics Websites in Canada
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Most Visited Beauty & Cosmetics Websites in Canada, Updated April 2026
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Key Insights on Top Beauty & Cosmetics Websites in Canada on April 2026
As of April 2026, sephora.com leads Beauty & Cosmetics in Canada with 7.74M monthly visits. Its audience skews mobile-first (24.81% desktop / 24.81% mobile), and traffic is up month over month 11.58% and up year over year 19.65%. shoppersdrugmart.ca holds second with 4.72M visits and a mobile-leaning mix (24.52% desktop / 75.48% mobile), while fragrantica.com ranks third with 1.57M visits.
Across the leaders, naturallycurly.com is the most mobile-first (100% of visits), whereas bswbeautyca.com is the most desktop-reliant (53.08%). Momentum favors wahl.com in the latest month (275.74%), while esteelauder.ca shows the steepest pullback.
Acquisition patterns also differ: sephora.com is driven primarily by search, sephora.com by direct, and sephora.com by referral; overall, 85 of the top 100 sites are direct-led, 13 are search-led, and 1 lean on social.
These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.
Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.
For more detailed information on our data-gathering and analysis process, please visit our information page here.
FAQs About The Most Popular Beauty & Cosmetics Websites in Canada
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