Top Travel & Tourism Websites in Colombia

Name: Top websites in Colombia (Travel & Tourism)
Creator: Semrush
License: https://snapshopfast.top/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in Colombia, Updated February 2026

February 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

booking.com

2.9M

46.47%1.35M

53.53%1.55M

↓46.51%

↓0.77%

Direct

avianca.com

2.9M

43.95%1.27M

56.05%1.62M

↓54.86%

↓6.67%

Direct

latamairlines.com

2.23M

30.8%687.22K

69.2%1.54M

↓48.2%

↓16.82%

Direct

jetsmart.com

1.78M

30.93%551.62K

69.07%1.23M

↓29.15%

↓9.26%

Direct

wingo.com

1.23M

33.35%409.85K

66.65%819.26K

↓30.14%

↑2.81%

Direct

airbnb.com.co

1.15M

58.38%674.05K

41.62%480.61K

↓47.76%

↑8.4%

Direct

despegar.com.co

1.03M

34.26%352.61K

65.74%676.71K

↓40.95%

↑6.51%

Direct

tiquetesbaratos.com

902.38K

38.38%346.3K

61.62%556.08K

↓32.73%

↓0.8%

Direct

tripadvisor.co

799.46K

24.95%199.47K

75.05%599.99K

↓33.9%

↓34.1%

Search

kayak.com.co

717.45K

42.54%305.21K

57.46%412.24K

↓27.4%

↑8.04%

Direct

holafly.com

690.28K

4.07%28.08K

95.93%662.21K

↓0.38%

↑341.88%

Direct

flightradar24.com

550.31K

33.84%186.22K

66.16%364.09K

↓29%

↑31.54%

Direct

cruceros.co

437.49K

1.77%7.73K

98.23%429.76K

↑91.35%

↑45.41%

Direct

onvacation.com

400.26K

23.29%93.2K

76.71%307.06K

↓48.65%

↑101.24%

Direct

nationalgeographic.com.es

396.43K

19.73%78.23K

80.27%318.2K

↓47.6%

↑0.89%

Direct

flightaware.com

371.83K

23.02%85.61K

76.98%286.22K

↓35.1%

↑23.67%

Direct

getyourguide.es

365.44K

14.67%53.61K

85.33%311.83K

↑59.33%

↑63.32%

Direct

pinbus.com

361.1K

20.25%73.12K

79.75%287.98K

↓68.4%

↓16.77%

Direct

latam.com

345.14K

19.3%66.61K

80.7%278.53K

↓56.33%

↓36.3%

Direct

satena.com

267.04K

29.65%79.19K

70.35%187.85K

↓41.75%

↑30%

Search

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Key Insights on Top Travel & Tourism Websites in Colombia on February 2026

As of February 2026, booking.com leads Travel & Tourism in Colombia with 2.9M monthly visits. Its audience skews mobile-first (46.47% desktop / 46.47% mobile), and traffic is down month over month -46.51% and down year over year -0.77%. avianca.com holds second with 2.9M visits and a mobile-leaning mix (43.95% desktop / 56.05% mobile), while latamairlines.com ranks third with 2.23M visits.

Across the leaders, preferente.com is the most mobile-first (99.84% of visits), whereas paquetedinamico.com is the most desktop-reliant (100%). Momentum favors skyscanner.ch in the latest month (74,154.16%), while expresobrasilia.com shows the steepest pullback.

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 87 of the top 100 sites are direct-led, 13 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in Colombia